Environmental, Social & Governance

Masdar City, Zero Carbon to Advance Carbon Reduction in Middle East

SME News Service

Masdar City and Zero Carbon Ventures, a company dedicated to bringing carbon-reducing technologies to the Middle East, have signed a MoU to advance carbon reduction in the Middle East.

The first project to be explored under the agreement will involve deploying Zero Carbon Venture’s game-changing graphene technologies to reduce the need for maintenance and reduce the energy consumption of key buildings.

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Ahmed Baghoum, Executive Director, Masdar City, said, “Masdar City is dedicated to acting as a global hub and facilitator for international and regional organisations working in sustainability R&D and innovation.

"This agreement with Zero Carbon Ventures underscores our commitment to advancing the development of low carbon solutions and further supports the UAE’s Net Zero goals."

Masdar City is already home to more than 1,000 businesses committed to advancing the sustainability agenda and spearheading the innovations to realise greener, more sustainable urban living.

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