Host and Moderator of Sustainability Middle East Conference 2023, Karl W Feilder posed a question during the event: What do you think are the major challenges stopping us from achieving sustainability targets?

To this question, Mr Raji Hattar, Chief Sustainability Officer, Aramex said that we need to start looking at the root causes of the challenges we face.

He said: "We hear about enhancing the range of EVs so that people would accept it more. I would look at it from a different angle - Why would I buy an EV for 200,000 dirham, while I use it for one or two hours a day?"

Mr Hattar added: "Why not a business model where I can use the vehicle whenever I need it. And by this way I don’t own it, I don’t go into depreciation or I don’t have full months commitment of leasing."

The same thing can apply to our purchasing habits, he added.